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What You’re Actually Drinking When You Buy Dust Tea

by Praveen Krishnamoorthy on Jul 15, 2025
What You’re Actually Drinking When You Buy Dust Tea

Walk into most Indian kitchens and you’ll find a pouch of tea labelled strong. Open it and the contents look like fine brown powder. It brews in seconds, turns deep red quickly, and gives you a sharp, punchy cup.

But here’s the thing. That isn’t tea. Not the way tea is meant to be.

What most of us know as tea is actually dust. Not a type. Not a blend. Just the leftover fragments after the good leaves are sorted and shipped. It’s what’s swept off the floor of the factory. Tiny particles that brew fast, taste harsh, and leave no room for aroma or body. All kick, no character.

It’s not your fault. For decades, this is what the market told us we wanted. Strong. Quick. Cheap. The kind of tea you don’t think twice about. And when you’ve never had anything better, you don’t know what to ask for.

At HillBlend, we didn’t set out to compete with dust tea. We wanted to leave it behind. We use full-bodied CTC from Assam’s prized summer flush. Tea that holds structure. Tea that tastes like where it came from. Tea that gives you depth and energy without bitterness.

When you brew it, you’ll feel the difference. Not just in the cup, but in the experience. The colour turns slower. The aroma shows up first. The taste doesn’t rush at you. It builds. And it stays.

The worst part about dust tea isn’t the taste. It’s that it convinces people this is all tea can be. Fast. Sharp. Forgettable.

We believe tea should feel like more. It should feel like something you want to come back to. Not because it hits hard, but because it sits right.

If you’ve only ever had dust, this might be the first time you’re truly drinking tea.

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